Fast Innovation: Achieving Superior Differentiation, Speed to Market, and Increased Profitability - George Michael - Books - McGraw-Hill Education - Europe - 9780071457897 - July 16, 2005
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Fast Innovation: Achieving Superior Differentiation, Speed to Market, and Increased Profitability Ed edition


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Explains why it takes so long for innovations to reach the market and why they so often fail. This book provides solutions for how to reduce time - to market and increase the success rate. It offers the tools to achieve: faster and controllable time-to-market; a highly differentiated product, service or experience; and, low cost of complexity.


300 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 16, 2005
ISBN13 9780071457897
Publishers McGraw-Hill Education - Europe
Pages 300
Dimensions 235 × 164 × 30 mm   ·   580 g

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