Sell the Brand First: How to Sell Your Brand and Create Lasting Customer Loyalty - Dan Stiff - Books - McGraw-Hill Education - Europe - 9780071470421 - June 6, 2006
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Sell the Brand First: How to Sell Your Brand and Create Lasting Customer Loyalty Ed edition

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Offers a four-step method for achieving success by selling from brand strength. This book uses real-life examples and sample dialogues and offers tips on how to tune into a customer's needs and expectations and satisfy them.


256 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 6, 2006
ISBN13 9780071470421
Publishers McGraw-Hill Education - Europe
Pages 256
Dimensions 160 × 231 × 24 mm   ·   562 g
Language English