Likeable Business: Why Today's Consumers Demand More and How Leaders Can Deliver - Dave Kerpen - Books - McGraw-Hill Education - Europe - 9780071813730 - December 16, 2012
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Dave Kerpen
Likeable Business: Why Today's Consumers Demand More and How Leaders Can Deliver Ed edition

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The author knows how important it is for a business to be liked - by customers, employees, stakeholders, and the general public. This book lays out 11 strategies for organizations of all sizes to spur growth, profits, and overall success. It reveals the returns you can get when you gain the trust of your customers and stakeholders.

256 pages, Illustrationsstrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 16, 2012
ISBN13 9780071813730
Publishers McGraw-Hill Education - Europe
Pages 256
Dimensions 163 × 236 × 23 mm   ·   497 g

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