The Customer Culture Imperative: A Leader's Guide to Driving Superior Performance - Linden Brown - Books - McGraw-Hill Education - Europe - 9780071821148 - January 7, 2014
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The Customer Culture Imperative: A Leader's Guide to Driving Superior Performance Ed edition

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Drawing insights from more than 100 businesses to identify seven key factors, this book reveals the key disciplines of customer culture that consistently predict enhanced, sustainable business results. It gives you the tools to inspire everyone in the company to embrace a customer-centric culture.


208 pages, figures

Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 7, 2014
ISBN13 9780071821148
Publishers McGraw-Hill Education - Europe
Pages 336
Dimensions 229 × 161 × 29 mm   ·   612 g

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