What the Customer Wants You to Know: How Everybody Needs to Think Differently About Sales - Ram Charan - Books - Penguin Books Ltd - 9780141036878 - September 3, 2009
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Ram Charan
What the Customer Wants You to Know: How Everybody Needs to Think Differently About Sales

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Presents the concept of Value Creation Selling that can help produce strong customer relationships and long term rewards. This book enables you to: gain knowledge of your customer's business; use this knowledge to improve your customer's margins; and, show how your product and expertise is a winning combination.

192 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 3, 2009
ISBN13 9780141036878
Publishers Penguin Books Ltd
Pages 192
Dimensions 196 × 130 × 12 mm   ·   140 g
Language English  

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