How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands - Romaniuk, Jenni (Research Professor and Associate Director, Research Professor and Associate Director, Ehrenberg Bass Institute) - Books - Oxford University Press Australia - 9780190330026 - September 20, 2021
In case cover and title do not match, the title is correct

Romaniuk, Jenni (Research Professor and Associate Director, Research Professor and Associate Director, Ehrenberg Bass Institute)
How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands 2 Revised edition

Price
$ 39.99
excl. VAT

Ordered from remote warehouse

Expected to be ready for shipping May 27 - Jun 1

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

How Brands Grow Part 2 is about the fundamentals of buying behaviours and brand performance fundamentals that provide a consistent roadmap for brand growth, and improved marketing productivity. This revised edition includes updates to all chapters and the addition of a new chapter, 'Getting Down to Business-to-Business Markets'.

256 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 20, 2021
ISBN13 9780190330026
Publishers Oxford University Press Australia
Pages 256
Dimensions 236 × 163 × 21 mm   ·   524 g
Language English  

Mere med samme udgiver

See all of Romaniuk, Jenni (Research Professor and Associate Director, Research Professor and Associate Director, Ehrenberg Bass Institute) ( e.g. Hardcover Book )