Packaging the Presidency: A History and Criticism of Presidential Campaign Advertising - Jamieson - Books - Oxford University Press Inc - 9780195089424 - September 12, 1996
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Jamieson
Packaging the Presidency: A History and Criticism of Presidential Campaign Advertising 3 Revised edition

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Packaging the Presidency, third edition, is Jamieson's updated study of history of presidential campaign advertising. It offers an examination and criticism of every presidential election from 1952 to 1992.

604 pages, 4 halftones, bibliography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 12, 1996
ISBN13 9780195089424
Publishers Oxford University Press Inc
Pages 608
Dimensions 132 × 203 × 41 mm   ·   658 g
Language English  

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