Imagined Audiences: How Journalists Perceive and Pursue the Public - Journalism and Political Communication Unbound - Nelson, Jacob L. (Assistant Professor, Assistant Professor, Walter Cronkite School of Journalism and Mass Communication, Arizona State University) - Books - Oxford University Press Inc - 9780197542606 - April 21, 2021
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Nelson, Jacob L. (Assistant Professor, Assistant Professor, Walter Cronkite School of Journalism and Mass Communication, Arizona State University)
Imagined Audiences: How Journalists Perceive and Pursue the Public - Journalism and Political Communication Unbound

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Many believe the solution to ongoing crises in the news industry-including profound financial instability and public distrust-is for journalists to improve their relationship with their audiences. This raises the question: How do journalists conceptualize their audiences in the first place? Imagined Audiences explores how journalists' assumptions about their audiences shape their approaches to their audiences. In doing so, the bookexamines the role that audiences traditionally have played in journalism, how that role has changed, and what those changes mean for both the profession and the public.

224 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 21, 2021
ISBN13 9780197542606
Publishers Oxford University Press Inc
Pages 232
Dimensions 235 × 155 × 18 mm   ·   336 g
Language English  

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