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Taking Our Country Back: The Crafting of Networked Politics from Howard Dean to Barack Obama - Oxford Studies in Digital Politics Kreiss, Daniel (Assistant Professor of Journalism and Mass Communication, Assistant Professor of Journalism and Mass Communication, University of North Carolina-Chapel Hill)
Taking Our Country Back: The Crafting of Networked Politics from Howard Dean to Barack Obama - Oxford Studies in Digital Politics
Kreiss, Daniel (Assistant Professor of Journalism and Mass Communication, Assistant Professor of Journalism and Mass Communication, University of North Carolina-Chapel Hill)
Taking Our Country Back presents the previously untold history of the uptake of new media in Democratic electoral campaigning over the last decade. Drawing on open-ended interviews with more than fifty political staffers, fieldwork during the 2008 primaries and general election, and archival research, Daniel Kreiss shows how a group of young, technically-skilled internet staffers came together to create a series of innovations in organization, tools, andpractice that have changed the campaign game.
272 pages, illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | August 16, 2012 |
| ISBN13 | 9780199782536 |
| Publishers | Oxford University Press Inc |
| Pages | 246 |
| Dimensions | 239 × 163 × 18 mm · 537 g |
| Language | English |