Key Concepts in Public Relations - Key Concepts - Sandra Cain - Books - Macmillan Education UK - 9780230203297 - April 1, 2009
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Sandra Cain
Key Concepts in Public Relations - Key Concepts

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An indepth glossary, this accessible book successfully introduces students to the key concepts, themes and principles of Public Relations. Terms are organized alphabetically and are fully cross-referenced for ease of use. Suggestions for further reading help to consolidate knowledge and aid understanding.

264 pages, 36 black & white line drawings, 10 black & white tables

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 1, 2009
ISBN13 9780230203297
Publishers Macmillan Education UK
Pages 264
Dimensions 140 × 216 × 14 mm   ·   340 g
Language English  

See all of Sandra Cain ( e.g. Paperback Book )