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Marketing Through Turbulent Times Jenny Darroch
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Marketing Through Turbulent Times
Jenny Darroch
Marketing Through Turbulent Times offers a range of tools, principles and approaches for decision makers who want to lead their organization toward a robust future by ensuring that their marketing strategies are not only relevant for today's difficult environment but will also lay the foundation for innovative growth opportunities.
192 pages, 5 black & white tables, 8 figures
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | October 23, 2009 |
| ISBN13 | 9780230237308 |
| Publishers | Palgrave Macmillan |
| Pages | 176 |
| Dimensions | 163 × 244 × 15 mm · 453 g |
| Language | English |
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