Media, Organizations and Identity - Lilie Chouliaraki - Books - Palgrave Macmillan - 9780230515512 - December 9, 2009
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Lilie Chouliaraki
Media, Organizations and Identity

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The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This volume provides a new perspective into the interrelationships between media and organizations across three dimensions: Media as Business, Media in business and Business in the media.

232 pages, 5 figures, 4 black & white tables, 4 halftones

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 9, 2009
ISBN13 9780230515512
Publishers Palgrave Macmillan
Pages 214
Dimensions 140 × 216 × 18 mm   ·   396 g
Editor Morsing, M.

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