Strategic Management - H. Ansoff - Books - Palgrave Macmillan - 9780230525481 - May 11, 2007
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Strategic Management

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This book is the original text by H. Igor Ansoff, the pioneer of Strategic Management'. This is the founding work on Strategic Management, a concept at the core of modern business. This book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists.


270 pages, 1, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 11, 2007
ISBN13 9780230525481
Publishers Palgrave Macmillan
Pages 251
Dimensions 146 × 223 × 22 mm   ·   453 g
Language English  

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