Tell your friends about this item:
Advertising: strategy, creativity and media Chris Fill
Price
$ 78.49
excl. VAT
Ordered from remote warehouse
Expected to be ready for shipping Jun 1 - 5
Our customers say:
Add to your iMusic wish list
Advertising: strategy, creativity and media
Chris Fill
The book covers advertising from top to bottom, with extensive coverage of traditional and contemporary approaches to all advertising media and a wealth of contemporary examples from around Europe and beyond. This book is the essential companion for undergraduate, postgraduate and professional students studying Advertising, Media and related subjects.
416 pages, col. Illustrations, col. ports.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 1, 2012 |
| ISBN13 | 9780273760894 |
| Publishers | Pearson Education Limited |
| Pages | 416 |
| Dimensions | 196 × 265 × 19 mm · 768 g |
| Language | English |
