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The Presidential Campaign Film: A Critical History Joanne Morreale
The Presidential Campaign Film: A Critical History
Joanne Morreale
Campaign films are usually overlooked by campaign scholars, yet they provide the fullest available visual portrait of a candidate during a campaign, they encapsulate persuasive appeals and strategies, and they illustrate Republican and Democratic candidates' different approaches to mediated communication.
224 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | September 30, 1993 |
| ISBN13 | 9780275938826 |
| Publishers | ABC-CLIO |
| Pages | 224 |
| Dimensions | 160 × 230 × 10 mm · 489 g |
| Language | English |