The Network is Your Customer - Five Strategies to Thrive in a Digital World - David Rogers - Books - Yale University Press - 9780300165876 - January 7, 2011
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The Network is Your Customer - Five Strategies to Thrive in a Digital World


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Shows business owners and company leaders how to think strategically about customer networks and harness their power to create new opportunities for any organization. This title shows how any organization can apply the five strategies to meet its own key business objectives.


256 pages, 15 black-&-white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 7, 2011
ISBN13 9780300165876
Publishers Yale University Press
Pages 256
Dimensions 164 × 239 × 28 mm   ·   626 g
Language English  

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