Evaluating Military Advertising and Recruiting: Theory and Methodology - National Research Council - Books - National Academies Press - 9780309091275 - March 15, 2004
In case cover and title do not match, the title is correct

National Research Council
Evaluating Military Advertising and Recruiting: Theory and Methodology

Get an email once the item is available
Do you have a profile? Log in

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Helps the DoD improve its research on advertising and recruiting policies. This book presents a framework for evaluation that links different types of research questions to various research methodologies.

208 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 15, 2004
ISBN13 9780309091275
Publishers National Academies Press
Pages 206
Dimensions 152 × 229 × 25 mm   ·   470 g
Editor Mavor, Anne S.
Editor Sackett, Paul R.

More by National Research Council

Show all

Mere med samme udgiver

See all of National Research Council ( e.g. Paperback Book , Hardcover Book and Book )