Aunt Jemima, Uncle Ben, and Rastus: Blacks in Advertising, Yesterday, Today, and Tomorrow - Contributions in Afro-American and African Studies: Contemporary Black Poets - Marilyn Kern Foxworth - Books - Bloomsbury Publishing Plc - 9780313267987 - July 30, 1994
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Marilyn Kern Foxworth
Aunt Jemima, Uncle Ben, and Rastus: Blacks in Advertising, Yesterday, Today, and Tomorrow - Contributions in Afro-American and African Studies: Contemporary Black Poets

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From the end of the slave era to the culmination of the Civil Rights movement, advertising portrayed Blacks as Aunt Jemimas, Uncle Bens, and Rastuses, and the author explores the psychological impact of these portrayals.

254 pages, 1, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 30, 1994
ISBN13 9780313267987
Publishers Bloomsbury Publishing Plc
Pages 256
Dimensions 163 × 241 × 12 mm   ·   566 g
Language English  

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