Advertising, Alcohol Consumption, and Mortality: An Empirical Investigation - Peter A. Cook - Books - Bloomsbury Publishing Plc - 9780313294570 - August 15, 1995
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Advertising, Alcohol Consumption, and Mortality: An Empirical Investigation

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An empirical econometric study that tests an earlier worldwide survey showing that advertising has had little impact on total alcohol consumption or adverse outcomes associated with drinking. In addition they focus on mortality rates over the 40 year study period of three diseases clearly related to the consumption of alcohol.


184 pages, bibliography, indexes

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 15, 1995
ISBN13 9780313294570
Publishers Bloomsbury Publishing Plc
Pages 176
Dimensions 155 × 235 × 11 mm   ·   426 g
Language English  

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