Building Buzz to Beat the Big Boys: Word of Mouth Marketing for Small Businesses - Steve O'Leary - Books - Bloomsbury Publishing Plc - 9780313345982 - March 30, 2008
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Steve O'Leary
Building Buzz to Beat the Big Boys: Word of Mouth Marketing for Small Businesses

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Local store marketers need to put their loyal customers to work, encouraging them to talk about the store to their friends, family members, and others in their social networks.

200 pages, 19 illustrations (b&w)

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 30, 2008
ISBN13 9780313345982
Publishers Bloomsbury Publishing Plc
Pages 200
Dimensions 165 × 242 × 20 mm   ·   467 g
Language English  

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