How to Manage Your Global Reputation: A Guide to the Dynamics of International Public Relations - M. Morley - Books - Palgrave Macmillan - 9780333987773 - May 29, 2002
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How to Manage Your Global Reputation: A Guide to the Dynamics of International Public Relations 2nd ed. 2002 edition

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This is an updated and revised edition of the author's successful and ground breaking book on international public relations and global reputation. This book shows how to achieve a global reputation and why this makes a vital contribution to the survival and success of the corporation.


240 pages, illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 29, 2002
ISBN13 9780333987773
Publishers Palgrave Macmillan
Pages 228
Dimensions 140 × 216 × 14 mm   ·   312 g
Language English  

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