Cosmetic Claims Substantiation - Louise Aust - Books - Taylor & Francis Ltd - 9780367400811 - September 5, 2019
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Louise Aust
Cosmetic Claims Substantiation 1st edition

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Shows how to validate scientifically the marketing claims of chemically stable and well-balanced products to withstand adequately the challenge of competitors and government regulators. The book describes techniques for substantiating properties, such as moisturization, mildness, conditioning and cleansing, as well as the performance of deodorants and antiperspirants, and the effectiveness of acne products. It discusses technologies that help eliminate animal testing in product development.

280 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 5, 2019
ISBN13 9780367400811
Publishers Taylor & Francis Ltd
Pages 280
Dimensions 150 × 220 × 10 mm   ·   453 g
Language English  

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