Marketing Apocalypse: Eschatology, Escapology and the Illusion of the End - Routledge Interpretive Marketing Research - - Books - Taylor & Francis Ltd - 9780415173568 - December 11, 1997
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Marketing Apocalypse: Eschatology, Escapology and the Illusion of the End - Routledge Interpretive Marketing Research 1st edition

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Is marketing coming to an end? The authors explore the present state of marketing scholarship and put forward a variety of visions of marketing in the twenty first century.

314 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 11, 1997
ISBN13 9780415173568
Publishers Taylor & Francis Ltd
Pages 312
Dimensions 150 × 220 × 10 mm   ·   580 g
Language English  
Editor Bell, Jim
Editor Brown, Stephen
Editor Carson, David

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