Romancing the Market - Routledge Interpretive Marketing Research - Anne-marie Doherty - Books - Taylor & Francis Ltd - 9780415184182 - December 3, 1998
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Anne-marie Doherty
Romancing the Market - Routledge Interpretive Marketing Research 1st edition

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Romancing the Market is a radical rethinking of marketing understanding. The book contains essays by an international selection of the most creative contemporary marketing scholars.

312 pages, illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 3, 1998
ISBN13 9780415184182
Publishers Taylor & Francis Ltd
Pages 312
Dimensions 156 × 234 × 18 mm   ·   456 g
Language English  
Editor Brown, Stephen
Editor Clarke, Bill
Editor Doherty, Anne Marie

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