Children as Consumers: A Psychological Analysis of the Young People's Market - International Series in Social Psychology - Furnham, Adrian (University College, London, UK) - Books - Taylor & Francis Ltd - 9780415185356 - March 26, 1998
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Furnham, Adrian (University College, London, UK)
Children as Consumers: A Psychological Analysis of the Young People's Market - International Series in Social Psychology 1st edition

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Explores how children become socialised into consumer society, how they respond to advertising, what they like and dislike, what they believe and disbelieve, and whether they need to be protected through special legislation and regulation.

224 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 26, 1998
ISBN13 9780415185356
Publishers Taylor & Francis Ltd
Pages 224
Dimensions 156 × 234 × 12 mm   ·   344 g
Language English  

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