The Role of Resources in Global Competition - Routledge Studies in International Business and the World Economy - John Fahy - Books - Taylor & Francis Ltd - 9780415237116 - August 23, 2001
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John Fahy
The Role of Resources in Global Competition - Routledge Studies in International Business and the World Economy 1st edition

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This book looks at the question of how firms attain a sustainable competitive advantage in a global environment characterised by above average levels of geographic scope, marketing convergence and cross-national interdepencies.

224 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 23, 2001
ISBN13 9780415237116
Publishers Taylor & Francis Ltd
Pages 218
Dimensions 150 × 220 × 20 mm   ·   476 g
Language English  

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