Strategic Innovation: New Game Strategies for Competitive Advantage - Allan Afuah - Books - Taylor & Francis Ltd - 9780415997829 - February 17, 2009
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Allan Afuah
Strategic Innovation: New Game Strategies for Competitive Advantage 1st edition

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Strategic Innovation demonstrates to students how to create and appropriate value using new game strategies to gain competitive advantage. The book shows that innovation is not simply about developing new technologies into new products or services, but often, about finding new models for doing business in the face of change.

504 pages, 77 black & white tables, 60 black & white line drawings

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 17, 2009
ISBN13 9780415997829
Publishers Taylor & Francis Ltd
Pages 504
Dimensions 254 × 178 × 31 mm   ·   878 g
Language English  

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