Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume - David Verklin - Books - John Wiley & Sons Inc - 9780470056431 - April 1, 2007
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David Verklin
Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume

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A media and advertising CEO explains how his world shapes ours The TV program coming into our living rooms isn't free. It's a simple Faustian bargain consumers have made but one with enormous implications.

222 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 1, 2007
ISBN13 9780470056431
Publishers John Wiley & Sons Inc
Pages 240
Dimensions 164 × 238 × 26 mm   ·   408 g
Language English  

See all of David Verklin ( e.g. Hardcover Book )