Playing Bigger Than You Are: How to Sell Big Accounts Even if You're David in a World of Goliaths - William T. Brooks - Books - John Wiley & Sons Inc - 9780470260357 - October 1, 2009
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Playing Bigger Than You Are: How to Sell Big Accounts Even if You're David in a World of Goliaths

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The small or mid-sized business' guide to outselling the big boys Often, small or mid-sized businesses don't think they have the resources or the talent to compete with the larger competitors in their industry.


240 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 1, 2009
ISBN13 9780470260357
Publishers John Wiley & Sons Inc
Pages 240
Dimensions 160 × 236 × 23 mm   ·   421 g
Language English  

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