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Market Research Handbook Esomar 5th edition
Market Research Handbook
Esomar
Considered the authoritative international text on research methods and applications, The Market Research Handbook, Fifth Edition is an indispensable state-of-the art reference book for the researcher, at every level of experience, who wants to improve on his or her skills.
654 pages, Illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | November 1, 2007 |
| ISBN13 | 9780470517680 |
| Publishers | John Wiley & Sons Inc |
| Pages | 656 |
| Dimensions | 178 × 253 × 41 mm · 1.27 kg |
| Language | English |