The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers - Poynter, Ray (The Future Place, Nottingham, UK) - Books - John Wiley & Sons Inc - 9780470710401 - August 13, 2010
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The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers

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Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these innovations are being used by the leaders in the field.


464 pages, illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 13, 2010
ISBN13 9780470710401
Publishers John Wiley & Sons Inc
Pages 464
Dimensions 179 × 252 × 31 mm   ·   994 g
Language English  

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