Herd: How to Change Mass Behaviour by Harnessing Our True Nature - Earls, Mark (Brighton, UK) - Books - John Wiley & Sons Inc - 9780470744598 - July 17, 2009
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Earls, Mark (Brighton, UK)
Herd: How to Change Mass Behaviour by Harnessing Our True Nature

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". fascinating. Like Malcolm Gladwell on speed. " -THE GUARDIAN "HERD is a rare thing: a book that transforms the reader's perception of how the world works". -Matthew D'Ancona, THE SPECTATOR "This book is a must. Once you have read it you will understand why Mark Earls is regarded as a marketing guru.

424 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 17, 2009
ISBN13 9780470744598
Publishers John Wiley & Sons Inc
Pages 432
Dimensions 128 × 196 × 23 mm   ·   458 g
Language English  

See all of Earls, Mark (Brighton, UK) ( e.g. Hardcover Book and Paperback Book )