Intangible Assets and Value Creation - Juergen H. Daum - Books - John Wiley & Sons Inc - 9780470845127 - December 13, 2002
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Juergen H. Daum
Intangible Assets and Value Creation

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Using practical case studies and interviews with leading experts in the field, this book analyses the key elements in value creation. It provides practical guidance to organisations that will allow them to migrate into an economy that demands new business models.

444 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 13, 2002
ISBN13 9780470845127
Publishers John Wiley & Sons Inc
Pages 444
Dimensions 158 × 242 × 30 mm   ·   843 g
Language English  

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