Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships - Katie Delahaye Paine - Books - John Wiley & Sons Inc - 9780470920107 - April 5, 2011
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Katie Delahaye Paine
Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships

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In an online and social media world, measurement is the key to success If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible," they can be measured and managed-with powerful results.

272 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 5, 2011
ISBN13 9780470920107
Publishers John Wiley & Sons Inc
Pages 272
Dimensions 164 × 238 × 26 mm   ·   470 g
Language English  

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