Market Driven Enterprise: Product Development, Supply Chains, and Manufacturing - Chakravarty, Amiya K. (Tulane University, A.B. Freeman School of Business, New Orleans, Louisiana) - Books - John Wiley & Sons Inc - 9780471244929 - December 29, 2000
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Chakravarty, Amiya K. (Tulane University, A.B. Freeman School of Business, New Orleans, Louisiana)
Market Driven Enterprise: Product Development, Supply Chains, and Manufacturing

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While computer-aided design and other technologies are helping businesses achieve a high level of customer satisfaction at a low cost, the implications of these efforts for product lines, distribution and promotion strategies, manufacturing technologies, and operations controls remain unclear.

528 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 29, 2000
Original release date 2001
ISBN13 9780471244929
Publishers John Wiley & Sons Inc
Pages 528
Dimensions 265 × 167 × 29 mm   ·   857 g
Language English  

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