Pricing for Profitability: Activity-Based Pricing for Competitive Advantage - Wiley Cost Management Series - Daly, John L. (Daly Consulting and Executive Education, Chelsea, Michigan) - Books - John Wiley & Sons Inc - 9780471415350 - October 22, 2001
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Daly, John L. (Daly Consulting and Executive Education, Chelsea, Michigan)
Pricing for Profitability: Activity-Based Pricing for Competitive Advantage - Wiley Cost Management Series

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Three things can happen when establishing a product price. A price set too high is a lost sale that could have been profitable at a lower price. A price set too low is rewarded with unprofitable work. Only when a price is set appropriately does a company make both a sale and a profit.

288 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 22, 2001
ISBN13 9780471415350
Publishers John Wiley & Sons Inc
Pages 288
Dimensions 161 × 231 × 22 mm   ·   580 g
Language English  

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