Making Dough: The 12 Secret Ingredients of Krispy Kreme's Sweet Success - Kirk Kazanjian - Books - John Wiley & Sons Inc - 9780471432098 - October 17, 2003
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Making Dough: The 12 Secret Ingredients of Krispy Kreme's Sweet Success 1st edition

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Krispy Kreme's success goes well beyond being a retail phenomenon. This book shows you what went on behind the scenes to build the company. Along the way, it teaches you how you can take a product that is seemingly counter-culture and turn it into an addictive brand.


240 pages, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 17, 2003
ISBN13 9780471432098
Publishers John Wiley & Sons Inc
Pages 240
Dimensions 159 × 243 × 23 mm   ·   412 g
Language English  

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