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Electronic Commerce: Strategies and Models for Business-to-Business Trading Paul Timmers
Electronic Commerce: Strategies and Models for Business-to-Business Trading
Paul Timmers
This work takes a systematic look at Internet marketing models to show how companies can organise their business and where their sources of revenue arise. Case studies highlight optimum routes to competitive advantage via the Internet.
288 pages, illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 8, 2001 |
| Original release date | 2000 |
| ISBN13 | 9780471498407 |
| Publishers | John Wiley & Sons Inc |
| Pages | 288 |
| Dimensions | 153 × 230 × 16 mm · 417 g |
| Language | English |