Business Alliances Guide: The Hidden Competitive Weapon - Robert Porter Lynch - Books - John Wiley & Sons Inc - 9780471570301 - March 10, 1993
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Business Alliances Guide: The Hidden Competitive Weapon

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Presents a map of the various options one has on the journey through an alliance; the principles of design; fresh insights into what has been missing in order to understand alliances; how to find the right partners; purchaser-supplier alliances; some of the consequences that occur when certain principles are violated; and, more.


352 pages, Ill.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 10, 1993
ISBN13 9780471570301
Publishers John Wiley & Sons Inc
Pages 352
Dimensions 162 × 237 × 30 mm   ·   621 g
Language English  

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