The Design Agenda: A Guide to Successful Design Management - Cooper, Rachel (University College, Salford, UK) - Books - John Wiley & Sons Inc - 9780471941064 - January 30, 1995
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Cooper, Rachel (University College, Salford, UK)
The Design Agenda: A Guide to Successful Design Management

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UK Design lies between the worlds of culture and commerce, between passion and profit. Design is indeed a passion for things, offering methods that enable them to come into being. It follows that design should also aspire to a passion for the people who use these things, for their quality of life, their aspirations: a passion for betterment.

304 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 30, 1995
ISBN13 9780471941064
Publishers John Wiley & Sons Inc
Pages 320
Dimensions 164 × 236 × 26 mm   ·   616 g
Language English  

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