Cooperative Strategy: Competing Successfully Through Strategic Alliances - Dussauge, Pierre (HEC-School of Management, France) - Books - John Wiley & Sons Inc - 9780471974925 - July 9, 1999
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Dussauge, Pierre (HEC-School of Management, France)
Cooperative Strategy: Competing Successfully Through Strategic Alliances

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Strategic alliances are a crucial facet of business life as a means of growing market share, increasing profits, and more, but such alliances are never straightforward. This book makes it possible to anticipate, before an alliance is formed, what its evolution, outcome and consequences are likely to be.

254 pages, illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 9, 1999
ISBN13 9780471974925
Publishers John Wiley & Sons Inc
Pages 254
Dimensions 237 × 162 × 18 mm   ·   544 g
Language English  

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