Managing Outside Pressure: Strategies for Preventing Corporate Disasters - Winter, Matthias (International Institute for Management Development (IMD), Switzerland) - Books - John Wiley & Sons Inc - 9780471979333 - August 6, 1998
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Winter, Matthias (International Institute for Management Development (IMD), Switzerland)
Managing Outside Pressure: Strategies for Preventing Corporate Disasters

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This book guides managers in forecasting the effects of outside pressure groups--a hot corporate topic in the media lately--and advises them on how best to avoid potential damage to their organizationa s public image and financial health.

264 pages, illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 6, 1998
ISBN13 9780471979333
Publishers John Wiley & Sons Inc
Pages 264
Dimensions 164 × 243 × 21 mm   ·   512 g
Language English  

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