Quick Response: Managing the Supply Chain to Meet Consumer Demand - Lowson, Bob (Cardiff Business School, UK) - Books - John Wiley & Sons Inc - 9780471988335 - August 3, 1999
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Lowson, Bob (Cardiff Business School, UK)
Quick Response: Managing the Supply Chain to Meet Consumer Demand

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The rapid growth of consumerism has industry across all sectors scrambling to meet consumer demands and rapid shifts in consumer attitudes. The authors have put forward a system of coping with this level of demand called "Quick Response".

304 pages, bibliography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 3, 1999
ISBN13 9780471988335
Publishers John Wiley & Sons Inc
Pages 304
Dimensions 159 × 245 × 24 mm   ·   566 g
Language English  

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