Radio Active: Advertising and Consumer Activism, 1935-1947 - Kathleen M. Newman - Books - University of California Press - 9780520235908 - May 17, 2004
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Kathleen M. Newman
Radio Active: Advertising and Consumer Activism, 1935-1947

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Tells the story of how radio listeners at the American mid-century were active in their listening practices. Argues that the 1930's witnessed the emergence of a symbiotic relationship between between advertising and activism.

250 pages, 8 tables

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 17, 2004
ISBN13 9780520235908
Publishers University of California Press
Pages 250
Dimensions 229 × 152 × 18 mm   ·   390 g

Mere med samme udgiver

See all of Kathleen M. Newman ( e.g. Paperback Book )