Videogame Marketing and Pr: Vol. 1: Playing to Win - Scott Steinberg - Books - iUniverse, Inc. - 9780595433711 - June 11, 2007
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Scott Steinberg
Videogame Marketing and Pr: Vol. 1: Playing to Win

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The definitive guide to mastering the essentials behind making, marketing and promoting product to the world's fastest-growing, most exciting entertainment business-the $13.5 billion computer and videogame industry-is finally here. Everything you need to play with the pros is right at your fingertips. LEARN TO: TOP THE CHARTSMAKE HEADLINESIMPROVE REVIEW SCORESINSPIRE MILLIONS OF FANSENHANCE JOB PERFORMANCEINCLUDES: IN-DEPTH HOW-TOs EXPERT ADVICEHANDS-ON FEEDBACKPROVEN TIPSCEO-LEVEL INSIGHT

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 11, 2007
ISBN13 9780595433711
Publishers iUniverse, Inc.
Pages 218
Dimensions 150 × 13 × 225 mm   ·   326 g
Language English  

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