Mastering the Media Purpose, Passion & Publicity for Nonprofit & Advocacy Organizations - David Hamlin - Books - David Hamlin & Sydney Weisman - 9780615204628 - April 14, 2008
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Mastering the Media Purpose, Passion & Publicity for Nonprofit & Advocacy Organizations

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A complete guide to the art and science of building effective media coverage for nonprofit and advocacy organizations. This book guides the reader through every step, from basics to sophisticated strategy & tactics. "If you want to move, change, shape or lead then Mastering The Media is the first place to start." Darryl Young, Former National Media Director, The Sierra Club ". . .takes the mystery and complexity out of the media game. . . All senior staff should have a copy on their desk." Mike Alvidrez, Executive Director, Skid Row Housing Trust

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 14, 2008
ISBN13 9780615204628
Publishers David Hamlin & Sydney Weisman
Pages 100
Dimensions 152 × 229 × 6 mm   ·   158 g
Language English