Strategic Management in Construction - Langford, David (Shrathclyde University in Glasgow) - Books - John Wiley and Sons Ltd - 9780632049998 - November 28, 2001
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Langford, David (Shrathclyde University in Glasgow)
Strategic Management in Construction 2nd edition

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This book reviews the general theory of strategy, relates it to the particular circumstances of the construction industry, and shows how it can be applied in practice. It brings together ideas from economics, marketing, management, business and politics to develop strategic management for both contractorsa firms and the associated professions.

256 pages, 30 illustrations, bibliography, index

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 28, 2001
ISBN13 9780632049998
Publishers John Wiley and Sons Ltd
Pages 260
Dimensions 244 × 169 × 23 mm   ·   408 g

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