Evangelicals Incorporated: Books and the Business of Religion in America - Daniel Vaca - Books - Harvard University Press - 9780674980112 - December 1, 2019
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Daniel Vaca
Evangelicals Incorporated: Books and the Business of Religion in America

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American evangelicalism is big business. It is not, Daniel Vaca argues, just a type of conservative Protestantism that market forces have commodified. Rather evangelicalism is an expressly commercial practice, in which the faithful participate, learn, and develop religious identities by engaging corporations and commercial products.

304 pages, 4 photos, 12 illus.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 1, 2019
ISBN13 9780674980112
Publishers Harvard University Press
Pages 336
Dimensions 165 × 222 × 31 mm   ·   666 g
Language English  

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