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The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media - Studies in New Media John Alle Hendricks
The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media - Studies in New Media
John Alle Hendricks
The Twenty-First-Century Media Industry examines the role that new media technologies are having on the traditional media industry from a media management perspective. It provides an intriguing examination of how traditional media industries are adapting to new media technologies and evolving in the twenty-first century.
312 pages, black & white tables, figures
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | July 15, 2011 |
| ISBN13 | 9780739140048 |
| Publishers | Bloomsbury Publishing Plc |
| Pages | 312 |
| Dimensions | 154 × 227 × 23 mm · 454 g |
| Language | English |
| Editor | Hendricks, John Allen |