The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media - Studies in New Media - John Alle Hendricks - Books - Bloomsbury Publishing Plc - 9780739140048 - July 15, 2011
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The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media - Studies in New Media

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The Twenty-First-Century Media Industry examines the role that new media technologies are having on the traditional media industry from a media management perspective. It provides an intriguing examination of how traditional media industries are adapting to new media technologies and evolving in the twenty-first century.


312 pages, black & white tables, figures

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 15, 2011
ISBN13 9780739140048
Publishers Bloomsbury Publishing Plc
Pages 312
Dimensions 154 × 227 × 23 mm   ·   454 g
Language English  
Editor Hendricks, John Allen

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