Going Dirty: The Art of Negative Campaigning - David Mark - Books - Bloomsbury Publishing Plc - 9780742545007 - March 19, 2006
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Going Dirty: The Art of Negative Campaigning


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A history of negative campaigning in American politics, and an examination of how candidates and political consultants have employed this often-controversial technique. This book includes case studies on races throughout the television era, in which negative campaign strategies were introduced, or existing tactics were refined and amplified upon.


288 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 19, 2006
ISBN13 9780742545007
Publishers Bloomsbury Publishing Plc
Pages 288
Dimensions 158 × 236 × 24 mm   ·   499 g
Language English  

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